30th anniversary BMW M5 arrives in the Middle East

August 25, 2014 12:01 pm

To mark the 30-year anniversary of the BMW M5 – the founding member of the high-performance business sedan segment – BMW has come up with its most powerful variant yet; the “30 Years of the M5”. Limited to a production of 300 cars globally, 30 of these high performance vehicles have been allocated for discerning customers in the Middle East.

Extensive package of measures to further increase performance
Under the bonnet of the BMW M5 “30 Years M5” is a 4.4-litre V8 engine with M TwinPower Turbo technology with output of 441 kW/600 hp exceeds that of the standard model by 29 kW/40 hp. This power boost has been achieved through carefully calculated tweaks to the engine management and an increase in charge pressure. The foundation for these upgrades was provided by the Competition Package that comprises modifications including a revised chassis set-up with firmer spring/damper tuning and a 10-millimetre drop in ride height. Added to which, the Active M Differential on the final drive gains its own control unit to further improve traction. And the M Dynamic Mode of the DSC (Dynamic Stability Control) system is focused even more keenly on delivering sporty handling. The dynamic potency generated by these performance-enhancing measures make the special edition model reach 0-100 km/h in just 3.9 seconds.

BMW M5 “30 Years M5” catches the eye and cements itself in the memory.
In keeping with the anniversary celebrations which have inspired its creation, the special model has been given the BMW Individual treatment. As a result, it cuts an even more dynamic, head-turning figure than its standard-specification siblings especially with the use of the striking BMW Individual paint shade Frozen Dark Silver metallic. This softly shimmering matt finish accentuates the elegantly muscular forms of the BMW M5 in particularly impressive fashion. The kidney grille surround, gills with “30 Years M5” badge on the front wing, door handle inserts and twin exhaust tailpipes all come in black chrome, adding subtle yet effective accents to the car’s appearance. The same is true of the 20-inch bi-colour M light-alloy wheels with jet black trims.

Exclusive interior exudes understated elegance and powerful dynamics.
The interior of the BMW M5 “30 Years M5” is also focused on celebrating the model’s 30th anniversary. The driver and front passenger are greeted by “30 Years M5” lettering on the front door sill finishers, while a plaque bearing “30 Years M5” and “1/300” inscriptions in reference to the special model’s limited 300-unit global production run is integrated into the Aluminium Trace trim strip on the front passenger side of the cabin. The “30 Year M5” logo is also embroidered into the backrests of all four of the high-performance sedan’s seats.

Both the driver and front passenger in the “30 Years M5” special model can settle into M multifunction seats, whose wide range of electrical adjustment gives them unimpeachable standards of ergonomics and comfort. The black Alcantara/leather combination helps to ensure excellent seat comfort and a refined interior ambience, as does the Alcantara Anthracite trim of the centre console and door panels. The M sports steering wheel is likewise trimmed in Alcantara Anthracite. Among the other equipment highlights of the “30 Years M5” special model is a high-end Bang & Olufsen surround-sound system with 16 speakers with an output 1,200-watts, and two pairs of high end Bang &Olufsen H6 headphones with an M5 logo on the outer casing.

In its visual impact, equipment and performance, the “30 Years M5” is much more than merely a stylish anniversary version of the segment-founding high-performance sedan – it represents a new high point in 30 years of success. And the story that began at BMW Motorsport GmbH in Munich in 1984 continues to raise the pulses of car fans around the world today.

For more information please contact:
Leanne Blanckenberg, Corporate Communications Manager, BMW Group Middle East
Telephone: +971 4 313 2615

Lucy Smith, Senior Account Manager, DABO & CO
Tel: + 971509155735