Mercedes-Benz wins 2 recognitions at this year’s Middle East Awards

April 8, 2018 2:00 pm


Emirates Motor Company – Passenger Cars (EMC-PC) and Al Fahim company distributes and services all Mercedes-Benz vehicles, from luxury saloons to the enormous trucks, and provides Mercedes-Benz qualified service with the high and consistent availability of genuine parts.

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EMC-PC claimed two of the most prestigious titles at this year’s Mercedes-Benz Middle East Cars Awards.

The Abu Dhabi-based company faced fierce competition from distributors located across the region, but the two crucial awards were rewarded for another successful year.

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At the 2018 edition of the annual Middle East Cars Awards, the judges listed several reasons for choosing EMC-PC, including great brand impact and exposure, reach of new customer base and generating leads bringing in new prospects as well as car sales.

In the ‘Customer Experience’ category the judges were impressed by EMC-PC’s excellent AMG car range which was uniquely displayed at the pit garage at Yas Marina Circuit.

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One of the most important nights of the year for the luxury automobile marque’s regional operations, the event rewards the excellent work carried out by staff at all levels across the extensive Mercedes-Benz network.

The authorized distributor of Mercedes-Benz passenger cars in Abu Dhabi was presented with the highly coveted award for ‘Best Lead Generation and Conversion in Campaign 2017’ and ‘Best Customer Experience in 2017.’

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EMC-PC provides customers the chance to try out different driving experiences on the race track like track driving, drag racing and dynamic driving (Autocross), and the customer experience related to the new Mercedes-AMG 43 range.

Frank Bernthaler, CEO of Al Fahim Automotive, said: “These awards showcase how our commitment to achieving customer happiness at every touch point is a top priority for EMC-PC. On that note, we would also like to thank the team at EMC-PC for their dedication and diligence as we owe our success to their hard work.”

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EMC-PC serves a premium client segment in the region, including dignitaries, the UAE government, oil companies and the business community. The company is also heavily involved in community-driven activities that include social, environmental, charity and sports efforts.

Innovative customer-oriented marketing programs, designed to provide comprehensive support to its loyal clientele, remain EMC’s primary focus.

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Edmon Abdul Nur
By Edmon Abdul Nur
Technology Editor
Edmon Abdul Nur has more than 3 years of professional experience in technology research, cybersecurity testing, and IT understanding.



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