Penhaligon’s: a very British affair

June 6, 2017 3:38 pm


English perfume house Penhaligon’s is a Great British success story that’s writing its next chapters here in the Middle East.

It was back in the late 1860s that Penhaligon’s was born. William Henry Penhaligon was working as a barber in London St James’s, creating lotions, potions and scents for a select, but growing, number of clients.

Scents and sensibility

Possessing a keen nose for business, it didn’t take long for Penhaligon to convert his penchant for creating scents into a business, and the perfume house of Penhaligon’s was born. Having expanded from London, the UK, it now serves customers all around the world, including Japan, Ukraine, America, Singapore, Saudi Arabia and the UAE.

Quintessentially British

One collection that embodies and celebrates what it is to be typically British is Penhaligon’s Portrait collection. Instead of drawing inspiration from enchanted undiscovered lands and nature, the Portrait collection is influenced by members of a British aristocratic family, along with their guests.

Celebrating strong, varied, endearing characteristics, Penhaligon’s Portrait collection is a tribute to the English spirit between establishment, humour and provocation; the gilded animal head sitting atop the bottle further symbolizing the differing personalities.

Meet the family

The four key members of the family are Lord George, his wife Lady Blanche, his daughter Duchess Rose and son-in-law the Duke.

The Tragedy of Lord George:

Lord George is a wealthy and respected man, the archetypal patriarch. He embodies the noblest values of the aristocracy: virtue, respect, loyalty and faithfulness. This fragrance reflects his essence; traditional, yet with hidden notes that are just waiting to be discovered.

The Revenge of Lady Blanche:

A regular on the social scene and one of the most influential ladies in Britain, Blanche’s aloof beauty, mysterious past and blazing passions are alluring. Willing to do absolutely anything to climb the social ladder, this fragrant green floral narcotic reflects her bold, ambitious charisma.

The Coveted Duchess Rose:

Daughter of Lady Blanche and Lord George, Rose married a Duke to escape her strict family and to become the Coveted Duchess Rose. Her fragrance captures both her naivety and fun spirit in a not-so-innocent fresh rose.

Much Ado About the Duke:

Duke Nelson married the most coveted girl in London: the Duchess Rose. Eccentric and unusual, the Duke’s perfume marries floral and masculine woody notes.

Meet the extended family

The Ruthless Countess Dorothea:

A most ferocious matriarch, Dorothea is known for her sharp mind and even sharper wit. With head notes of bergamot and heart notes of red ginger oil, her fragrance has impeccable manners, refined and thoroughly reassuring.

Monsieur Beauregard:

“Our French friend” exudes a quiet confidence, speaking using his eyes instead of words. With head notes of lemon and pink pepper and base notes of patchouli and sandalwood, his fragrance is mysteriously attractive, just like him.

The Uncompromising Sohan:

Ambitious, intelligent and astute, Sohan has worked hard to establish himself in the world of affairs. His scent, with pepper rose head notes and oud base notes, is a heady potion of wild rose.

The Bewitching Yasmine:

Yasmine is by all appearances soft and quiet. Yet at the same time she conducts herself with a rare force. Like all intriguing (and bewitching) women, the perfume of Yasmine is both hot and cold: the sharpness of rich, strong coffee offset against a creamy spice accord.

 

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AMEinfo Staff
By AMEinfo Staff
AMEinfo staff members report business news and views from across the Middle East and North Africa region, and analyse global events impacting the region today.



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