The new BMW 330e Sedan: Sportier and more efficient than ever 

January 5, 2019 8:00 am


Superior driving dynamics and exemplary efficiency are the key characteristics of the new BMW 3 Series Sedan. With the extension of the engine portfolio to include a plug-in hybrid system, these essential properties of the new sports sedan acquire an additional and especially pioneering dimension. 

In the new BMW 330e Sedan, the latest generation of BMW eDrive Technology is combined with a 4-cylinder petrol engine to provide a significant increase in sporty flair as well as an even more intense electrically powered driving experience. The first ever standard XtraBoost integrated in a BMW model temporarily increases the system output of the plug-in hybrid drive from 185 kW/252 hp with an addition of up to 30 kW/41 hp. In addition to spontaneity of response, this also increases the electrical range of the new BMW 330e Sedan as compared to the predecessor model by 50%.

It is now possible to cover a distance of up to 60 kilometres* on a locally emissions-free basis. Fuel consumption and emission figures are reduced by more than 10% as compared to the predecessor model to up to 1.7 litres* per 100 kilometres and up to 39 grams* per kilometre.

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In the new BMW 330e Sedan, intelligently controlled interaction between the electric motor and the combustion engine reaches a whole new level. More than ever, the electrification of the powertrain contributes not just to increased efficiency but also to creating a distinctive form of driving pleasure. The plug-in hybrid system comprises a 2.0-litre 4-cylinder petrol engine with BMW TwinPower Turbo Technology and an output of 135 kW/184 hp along with an electric motor which generates a continuous output of 50 kW/68 hp and a peak output of 80 kW/109 hp. Together, the two drive units develop a system output of 185 kW/252 hp along with a maximum system torque of 420 Nm. As a result, the new BMW 330e Sedan accelerates from zero to 100 km/h in 6.0 seconds. Its top speed is 230 km/h. In HYBRID mode, the new BMW 330e Sedan is able to reach a speed of up to 110 km/h when running on electric power alone – 30 km/h faster than the predecessor model. In ELECTRIC mode, locally emissions-free motoring is even possible at speeds of up to 140 km/h – previously: 120 km/h.

The driving experience is accompanied by a model-specific sound design that includes highly emotional engine acoustics inside the vehicle, too. As such, the BMW 330e Sedan combines a definite sporty and dynamic orientation with the proven qualities of a plug-in hybrid model. The hybrid-specific optional equipment features of the new BMW 330e include an acoustic pedestrian protection function.

The electric motor of the new BMW 330e Sedan is integrated in the 8-speed Steptronic transmission in order to save space. Due to its intelligent design, the hybrid-specific transmission is only 15 millimetres longer than the corresponding versions for conventionally powered models of the new BMW 3 Series Sedan. Power generation achieves a particularly high level of efficiency through the recuperation of braking energy, with the electric motor taking on the function of a generator. The electrical energy fed into the high-voltage battery in this way or via connection to the power grid also serves to supply the vehicle electrical system. This means that a generator powered by the combustion engine is no longer necessary, thereby further increasing the efficiency of the system as a whole.

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With a gross energy content of 12.0 kWh, the lithium-ion high-voltage battery in the new BMW 330e Sedan enables an electrically powered range of up to 60 kilometres* – 50% more than that of the predecessor model. Meanwhile, fuel consumption and emissions figures are reduced by 10% in the second generation of the plug-in hybrid sports sedan. These now drop to up to 1.7 litres of fuel per 100 kilometres* and up to 39 grams of CO2 per kilometre.

The high-voltage battery in the new BMW 330e Sedan is positioned underneath the rear seats, while the fuel tank is located above the rear axle. This means that luggage compartment volume is only slightly restricted in the plug-in hybrid model. The storage volume of 375 litres can be expanded as required by means of the folding rear backrest with 40 : 20: 40 split.

In addition, virtually the entire range of optional equipment features for the new BMW 3 Series Sedan is available for the plug-in hybrid. As alternatives to the basic version, the new BMW 330e also comes in the model variants Advantage, Sport Line, Luxury Line and M Sport. Among other things it can be fitted with the Adaptive M suspension including Variable Sports Steering and the M sports brake system.

The full programme of innovative driver assistance systems to optimise comfort and safety is available – ranging from Driving Assistant Professional with steering and lane guidance system to park assistant including reverse assistant. The standard trim of the new BMW 330e Sedan includes pre-heating and pre-conditioning of the interior. Here the energy of the high-voltage battery is also used to power the auxiliary heating. At low outdoor temperatures, the interior can also be conveniently heated prior to setting off – even if the battery charge status is low.

For the market launch of the new BMW 330e Sedan in summer 2019, new digital services will be presented which make it more attractive and convenient to charge the battery while out and about. When selecting a public charging station, the navigation system also provides the driver with a list of recommended nearby hotels, restaurants, cafés, tourist attractions and cultural institutions. Charging station availability can also be checked using the vehicle display and operating system. The driver receives the information along with a forecast of the occupancy status of the public charging station at the time of arrival. In addition, selected charging stations can be reserved for a limited period in the future.

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AMEinfo Staff
By AMEinfo Staff
AMEinfo staff members report business news and views from across the Middle East and North Africa region, and analyse global events impacting the region today.



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