Face to Face to breathe new fire into new communications and creative strategy for Select Group

February 17, 2014 2:18 pm

Dubai based property developer giant, Select Group, kicks off 2014, not only with a number of new developments, but also with the appointment of leading independent Dubai based agency, Face to Face.

Charged with a full remit, including communication and creative strategy that spans across print, outdoor, Public Relations and digital and full media planning and buying elements.

Select Group’s CEO, Rahail Aslam, Select Group, commented on the appointment, “Finding the right partner is of great importance and can be a challenge. However, in Face to Face we be-lieve we have found a very strong communications partner that can help drive our brand and our business. Their strategy and pitch demonstrated a clear understanding of our proposition, and a clear understanding on how we wanted to be perceived in the market”.

With the Select Group’s aggressive development plans for 2014 well underway, Face to Face has proven to be the ideal agency to take on the property Goliath and hit the ground running.

Christopher Bell, CEO of Face to Face said, “With the property market having been put through its paces over the last five years, we are delighted to have the opportunity to work with a trusted developer, that not only delivered to the market and its clientele but also did it with integrity. Se-lect Group has provided us that opportunity and, knowing their core values marry what we were looking for, it has become a perfect partnership”.

Select Group’s portfolio includes development projects in the United Kingdom and mainland Europe and they are well on course to be, not only the largest private developer in Dubai Marina, but also one of the most trusted.

Aslam continued, “We started working with Face to Face on one of our latest residential devel-opment projects “No. 9″. An Dhs500m project and represented our ninth residential develop-ment in the Marina. With the success of that launch, we have now commenced a full communication and creative strategy with Face to Face on our latest, and what will be our flagship development in the Dubai Marina, which is due to launch in April 2014”.

For further information contact:

Claire Stapley
Face to Face
+971 50 4577841