OSN strengthens investment in premium Arabic content and production

April 3, 2014 1:18 pm

OSN, the region’s leading pay-TV network, has once again reinforced its credentials as the undisputed home of premium Arabic entertainment, with investment in 15 brand-new shows including the highly-anticipated OSN-produced reality series Mousameh Karim, starring George Kordahi.

Mousameh Karim marks OSN’s second original production this year following the extremely well-received El Boss, underscoring the broadcaster’s commitment to support the region’s burgeoning entertainment industry through investment in Arab production and talent.

Based on the extremely popular international format ‘You’ve Got Mail,’ which has been loved by audiences in more than 20 countries worldwide, OSN’s Arabic adaptation will see George Kordahi’s return to television after four years in a never-seen-before role.

At a press conference held earlier today, Arab superstars George Kordahi, Sirine Abdelnour, and Sherif Salama, starring in Mousameh Karim, Seirat Hob, and Al Khatiaah, respectively shared a sneak peek on what viewers can expect over the next few months on OSN Ya Hala HD.

David Butorac, Chief Executive Officer, OSN, said: “Since the inception of OSN’s flagship Arabic channel, OSN Ya Hala HD, we have been committed to provide a platform that not only showcases unmatched content but also elevates the region’s television industry. We have made significant investments in Arabic content, talent and production to make sure we provide an unparalleled line-up of entertainment and we will continue to bring the best in Arabic content to our subscribers.”

Highlighting the importance of forgiveness, George Kordahi’s long awaited return to television in Mousameh Karim premieres on April 4th. The show will touch the hearts and minds of viewers as it reaches out to estranged family members and friends with the aim to reunite them. A show full of surprises and moments that people will easily relate to, viewers can expect heartache, drama and bursts of emotion.

George Kordahi said: “From experience, a great show is not only one that increases viewership; it is one that also provides a social and moral message. Mousameh Karim is based on the pillars of forgiveness and love and I am very pleased that OSN entrusted me to present what will be a game-changing reality series. I thank OSN for their trust in me and I am confident the show will be a huge success with viewers across the Arab world.”

Also premiering this April are the most sought-after Turkish shows including the hugely followed Hareem Al Sultan which returns with Season 4 on April 21st, while the second season of Intiqam, starring Beren Saat, has been back since April 1st and will continue through Ramadan.

Doubling its investment in exclusive content especially for the Holy Month of Ramadan, MENA viewers can look forward to nine brand new and exclusive dramas across OSN Ya Hala HD, OSN Ya Hala Shabab HD and OSN Ya Hala Drama HD. From leading Gulf dramas featuring the biggest names to returning seasons of popular shows, MENA viewers will be spoilt for choice.

Khulud Abu Homos, Executive Vice President, Programming & Creative Services, OSN, added: “OSN’s portfolio of Arabic content features something for everyone, highlighting values that resonate with the Arab community. We have made huge investments in long format dramas which Arab audiences love and look forward to. Our line-up will have viewers hooked with the biggest names in the industry, bold new stories, fresh concepts and the latest content found nowhere else.

“Our Ramadan showcase is extremely special with a focus on content that epitomises the essence of the month at the same time showcasing new concepts that appeal to women.”

Ramadan on OSN will be headlined by Al Khatiaah featuring Sherif Salama, renowned action drama star and ambassador of OSN’s ‘Live More’ CSR campaign; and the Sirine Abdelnour and Maxim Khalil starrer Seirat Hob.

Al Khatiaah narrates Yaseen’s story highlighting the trials and tribulations in his life following an encounter with an old colleague, soon after his divorce. Seirat Hob is an enchanting love story that guarantees to melt even tough hearts. Set in the modern Arab world, the show provides all the frills and thrills expected from a romantic drama.

Other Ramadan highlights on OSN Ya Hala HD include thriller series, El Ekhwaa which returns with Season 2 starring the Arab world’s biggest TV personalities, Taim Hassan and Amal Bashosha; Gulf drama, Intiqam Aziz starring Naif Al Rashid will bring to light sensitive issues affecting the region; while the captivating Maysa’a Moghrabi stars in Kabel Lelkaser, a story about love, heartbreak and tragedy. Fans of Hiba Regl El Ghurab can look forward to Season 2 as it premieres this Ramadan with the multitalented Emmy Samir Ghanim taking viewers on new adventures. There’s plenty more to look forward to – all new and exclusive only on OSN Ya Hala HD.