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IBQ launches exciting new salary transfer campaign

June 9, 2014 2:39 pm

International Bank of Qatar (ibq) announced the launch of its new customer salary transfer campaign, ‘How far does your salary take you’, linked to the bank’s exciting travel based rewards program ‘thanq’, which offers customers the ability to redeem thanq reward points against their travel and holiday plans.

New to bank customers who transfer their monthly salary into their ibq account will receive thanq points equivalent to their salary, which can be redeemed instantly without any restrictions with over 800 partner airlines, 160,000 hotels across the globe and car rental services worldwide.

ibq customers gain access to Qatar’s best rewards program, where they are able to earn points not only through their credit cards but also by simply maintaining a monthly minimum balance, applying for new products or referring friends and family. With no restrictions or blackout dates, customers can even transfer their points or use them to book a trip for a friend or family member.

To participate in the thanq program customers will receive a complimentary credit card, which comes with additional benefits, dependent on the type of card, such as purchase protection, multi-trip travel insurance, airport lounge access, global concierge services and access to ibq’s annual merchant program. Additionally, ibq credit cards are equipped with 3D Secure technology, the latest in online fraud protection security, giving cardholders peace of mind.

Andrew Ball, Head of Retail Banking at ibq, said, “We want to be the Retail Bank of Choice for our target market customers. We do this by focusing on what really matters to them; competitive products, relevant offers, a focus on service and a generous rewards program which is transparent, flexible and unrestricted.”

“The new campaign is about bringing this to the attention of new customers who have not yet had the opportunity to experience what we can offer them. With travel season upon us this is a great offer. We want to showcase our rewards program in a way that demonstrates a real benefit to new customers along with our award winning service. To put this into context, as a minimum customers will be eligible for a heavily discounted regional flight up to a fully paid ticket to Europe or the Far East with no restrictions or blackout dates. They can redeem their points wherever they want, whenever they want,” he added.