AAW Pharmaceuticals partners with leading healthcare specialist “Medisana”

June 24, 2014 2:32 pm

Ali Abdulwahab Al Mutawa Commercial Co. (AAW) announced a partnership agreement with award-winning German-based, home healthcare specialist, Medisana, to distribute a new range of ‘smart’ personal healthcare products that will help individuals monitor their health independently and transfer their medical results directly to their smartphones and tablets.

AAW will start distributing Medisana’s advanced, high-quality healthcare technologies across all pharmacies in Kuwait. The next-generation products with advanced and innovative technologies for blood pressure, weight and temperature monitors will now also include smartphone connectivity features.

AAW General Manager of Pharmaceuticals, Dr. Sherif Younan said: “This strategic partnership comes at the perfect time, especially when the community has become more and more dependent on their smartphones in their everyday life. With Medisana, we will provide the community with top-of-the-line and innovative technologies that will allow customers to track their personal health and vital data on-the-go.”

Products will include several “connect” features available on the Apple iPhone and iPad. Features include advanced model for the integrated Bluetooth Smart Technology as well as easy transfer technology of the calculated data to the new, free app “Vita Doc+” already available in the Apple Store (IOS). Android connectivity features will be introduced by year end.

Vital signs can also be saved separately to the device at VitaDock Online, a free online portal developed by Medisana, and be comfortably viewed as statistics and tables, and exported or synchronised with other smartphones or tablets. Both the app and the online portal are compatible with other Medisana devices, making them versatile to use.

Medisana Export Director, Mr. Martin Wolf said: “In the last 30 years, we have worked on the development and optimisation of healthcare products for the home user and we are thrilled to be partnering with AAW in Kuwait to introduce our products to this technology-savvy market. We will continue to better our solutions and products for the benefit of healthcare and therapy at home.”

As a leader in the health, wellness and homecare markets for over 30 years, Medisana offers a wide portfolio of products, including blood pressure monitors, baby monitors, and fitness trackers. These products can help people monitor their own state of health independently and conscientiously, and practice health and wellness care without significant risk.

AAW is one of the largest trading and commercial companies in Kuwait and operates in multiple consumer, pharmaceutical, and retail sectors. The company’s pharmaceutical division is one of the company’s oldest divisions with operations spanning over 50 years and a portfolio of global products from global pharmaceutical companies, such as Roche, Takeda Biotronik, Bioderma, Nuxe, and now, Medisana.