Commercial Bank Qatar Masters Champion celebrates in extravaganza with Fifty One East and Rolex

January 28, 2014 6:49 am

For more than fifteen years, Fifty One East, the exquisite retail chain in Qatar and Rolex, the most renowned, elite watchmaker and trusted timekeeper sponsored the recently concluded Commercial Bank Qatar Masters 2014 organized by the Qatar Golf Association (QGA), the Qatar Olympic Committee (QOC), Commercial Bank of Qatar and Doha Golf Club.

Fifty One East, the exclusive retailer and Rolex the official time keeper were the tournaments’ Official Sponsors since 1998. This year’s edition featured the participation of the world’s legendary golfers like Chris Wood, Miguel Angel Jimenez, John Daly, Luke Donald, Henrik Stenson, Sergio Garcia and Ernie Els who strived for the total cash purse prize of $2.5m.

A representative from Fifty One East, said, “Fifty One East and Rolex were very pleased being part of the tangible success of the tournament that was hosted by Qatar’s Golf Club. We are certain that this particular type of sport best reflects Fifty One East’s image of elegance and luxury, especially with Rolex, the iconic international timepiece brand and a symbol of excellence, performance and prestige. This also shows our endless commitment to support one of Qatar’s most momentous sporting events and we look forward to another future involvement that elevates the country to be the sporting hub in the region.”

Ever since 1998, Qatar’s Golf Club has hosted the prestigious Qatar Masters tournament and held in January of this year as part of the European Tour. Each year many of the world’s most distinguished golfers compete on the Club’s unique and challenging desert-type Championship Course measuring 7,374 yards from the tournament tees and designed by Peter Harradine, one of the world’s leading golf course architects.

Sergio Garcia’s breath-taking trick shot led him to ranked among the world’s greatest golf players for this seasons. Fifty One East is the longest-standing luxury retail chain in Qatar and the most exclusive address for a style-savvy population seeking the best life-enhancing elements. Driven by unfaltering customer loyalty, immeasurable retail know-how and a diligent belief in its commitment towards providing its community with nothing short of the most premium indulgences; Fifty One East brings the epitome of modernity fused with the essence of the Orient.

Fifty One East paves the way for Darwish Holding’s vision to bring forth internationalism in standards in-keeping with the country’s well-respected heritage and identity. Representing Qatar’s coordinates, Fifty One East accentuates Darwish Holding’s productive role in boosting the country’s developmental endeavors.

For more information please contact:
Aileen Andojar
Asda’a Burson-Marsteller
Tel: +97444239222

Noha Halaby
PR & Events Manager
Darwish Holding
Tel: +97444257797
Fax: +97444314700