Pink Caravan changes its annual ride to 5-15 April and launches its mobile clinics mid-February

February 9, 2014 4:19 am

Pink Caravan, the Pan UAE breast cancer awareness initiative by the Friends of Cancer Patients Society (FoCP), has announced date changes of its annual Pink Caravan Ride. The Ride, previously scheduled between February 15-25, will now take place from April 5-15. This change comes as a response to the increasing public demand for a longer operation period for Pink Caravan’s mobile medical clinics that operate in the various parts of the UAE.

Pink Caravan’s high steering committee announced that according to the new time frame, mobile medical clinics will operate for eight weeks instead of just two, availing their free medical chek-ups and breast cancer screening services to more UAE residents, and enhancing the campaign’s outreach.

Mobile medical units will tour the seven emirates in the period between February 15 to April 15, expanding the Ride’s outreach, and availaing more time for Pink Caravan’s medical teams to provide more check-ups. This change in the time frame is expected to enhance public reception and encourage more people to seek the Caravan’s services and awareness programs, as well as allow more volunteers and riders to take part in the breast cancer awareness and free early medical screening campaign for all people in UAE.

Commenting on this, HE Ameera Binkaram, President of the Board of Trustees and a founding member of the Friends of Cancer Patients Society said: “This change in dates comes to accommodate the increasing public demand for screening services, which Pink Caravan provides to wide sectors of the UAE society. The new dates would avail the services to more families and individuals across the country, and expand the campaign’s outreach. We expect great reception for our services, as we have a better chance to introduce The Pink Caravan to a wider audience base before concluding the ride on 15 April.”

Pink Caravan aims to raise awareness around breast cancer early detection and screening methods, and lobby for the creation of the first UAE National Cancer Registry. Moreover, Pink Caravan works at raising funds to purchase and operate a state-of-the-art mobile medical unit for examination and breast cancer early screening. This novel and unique initiative has garnered widespread recognition locally, regionally, and internationally.

To date, the Pink Caravan Ride has travelled over 900 km across the seven emirates, with over 250 riders and 200 volunteers helping to ensure its success. Lectures and presentations were delivered at more than 100 schools and more than 250 mobile medical clinics have been set up. 22,877 people, including 5,450 men, have been screened during the past years of the campaign.

For more information please contact:
Bassam Al Naimi
SAHARA Communications
Tel: +97143298996

Manam Iqbal
SAHARA Communications
Tel: +97143298996