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Pure Gold Jewellers expands presence in Abu Dhabi with new modern outlets

April 9, 2014 1:54 pm

Award winning jewellery retailer Pure Gold Jewellers has officially opened two new stores in Abu Dhabi displaying superbly crafted gold, diamond and other precious jewellery in latest designs. The new stores located in Khalidiya Mall and Deerfields Town Square, add to Pure Gold Jewellers’ growing presence in Abu Dhabi and its ambitious expansion plans in the region.

The company now has 11 stores in the capital and a strong presence in Abu Dhabi Duty Free.

Speaking on the latest store openings, Karim Merchant, Group CEO and MD of Pure Gold Jewellers, said: “Abu Dhabi, with its flourishing tourism industry, world class malls and young population, enjoys a strong retail sector. The year-on-year growth we have experienced from our existing stores in the capital has prompted us to open new outlets which is in line with our plans to double the number of our stores in the Middle East by 2018.”

The newly opened stores in Khalidiya Mall and Deerfield Town Square are centrally located and follow the same design concept of Pure Gold Jewellers modern outlets with a stylish and relaxed ambience allowing customers to easily browse through the vast collection of trendy jewellery designs.