Value Fashion Outlet twenty4 opens its second store in Bahrain

July 19, 2014 1:30 pm

Thriving value fashion outlet, twenty4, opened its second store in Bahrain at a launch ceremony held on the 17th July. The new store opened at Enma Mall in Riffa, where residents are expected to benefit from the popular outlet’s unmatched value.

twenty4’s young, cool and trendy collection offers incredible value to fashion conscious customers of any age. This formula has proven highly popular amongst consumers, who are spoilt for choice with the brand’s exciting variety of clothing and accessories for women, men, children and home.

To celebrate their expansion in Bahrain, the store will be running a promotion offering 4 BHD on
every spend of 20 BHD. To a public that is already excited about the brand’s expansion in the region, this promotion reflects twenty4’s dedication to exceptional customer service.

twenty4’s Concept Head, Tarique Azmi commented, “We recognise the popularity of our store amongst our young, hip, and trendy market and this promotion is our way of rewarding our loyal customers whilst also reminding them that we do value fashion better than anybody. This will only continue with our new store.”

As part of the highly successful retail stable from BMA International, twenty4 has carved an exciting niche in a value market by building in their pricing structure with incredible fashion inspired by the latest trends around the world. Their Ramadan Collection 2014, currently in stores, further underlines the brand’s highly trendy and vibrant range of fashion within considerably competitive prices.

As seen in all existing stores, the new outlet at the Enma Mall will have a stylish and vibrant layout creating an inviting ambience for aspiring fashion shoppers. With each department distinctively laid out, the store delivers a seamless shopping experience. This makes twenty4’s exciting range accessible to all ages. twenty4 already has several stores throughout the GCC region, including the UAE, Saudi Arabia and Kuwait with the stores in Bahrain expanding on a long term vision to offer customers in the value fashion arena a destination outlet that exceeds in great fashion at great prices.

twenty4 has an existing presence in Bahrain at the Bahrain Mall, with the new store promising to build on its success in the region.

Savya Ravi
Marketing Coordinator
T: +97317644110 Ext 108
M: +973 36806944
Division of BMA International