Samsung’s cherry on top for GCC: The Galaxy Entertainer

March 6, 2016 5:46 pm

Earlier this week, Samsung Electronics unveiled its new flagship products, the Samsung Galaxy S7 and S7 Edge, to customers in the UAE.

These two are the latest addition to the Samsung Galaxy family.

“The Galaxy S7 and Galaxy S7 Edge are very bold representations of our commitment to the hundreds of millions of people around the world who love our products and inspire our work,” Tarek Sabbagh, Head of IT and Mobile Division at Samsung Gulf Electronics, said at the opening.

“Class-leading camera technology, a longer-lasting battery, cutting-edge processors and optimisation for gaming are just some features will make these the most innovative Smartphones you’ve ever owned,” Sabbagh added, mentioning a few of the upgraded features of the new Smartphones.

For the GCC

Samsung Gulf Electronics, the regional subsidy of Samsung Electronics, launched the Galaxy Entertainer application, in conjunction with the launch of the new S7 and S7 Edge models.

The Galaxy Entertainer, in partnership with lifestyle guide Entertainer, offers users more than 1,000 “buy one, get one free” offers at restaurants, cafes, spas, luxury hotels and other leisure attractions around the globe.

Prior to their official unveiling in February during the Mobile World Congress 2016 in Barcelona, the internet almost broke with different rumors, leaks, and speculations about the features of the anticipated smartphones.


When it comes to the design, Samsung built the new Galaxy S7 and S7 Edge with 3D glass and metal, allowing an Always-On Display, an impressive IP68 water and dust resistance and introducing new, even easier shortcuts on the S7 Edge, through the Edge UX feature.

In the new models, Samsung also introduced the Dual Pixel camera, which provides brighter and sharper images, while depicting low light better.

It also presented the new “Motion Panorama” mode to the camera, which allows the user to capture a completely immersive shot of moving objects.

The Samsung Galaxy S7 and Galaxy S7 Edge will be available at all Samsung retailers starting March 12.


AMEinfo Staff
By AMEinfo Staff
AMEinfo staff members report business news and views from across the Middle East and North Africa region, and analyse global events impacting the region today.