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Abu Khader gears up to launch all-new BMW 2 Series Coupé

March 5, 2014 10:02 am

Abu Khader Automotive, the official BMW Group importer in Jordan, announced that it will diversify its portfolio in the premium compact car segment with the launch of the all-new BMW 2 Series Coupé in the Kingdom.

Offering a combination of unbeatable driving dynamics and appealing aesthetics, the all-new BMW 2 Series Coupé is schedule to arrive in the Jordanian market soon. Replacing the BMW 1 Series Coupé, the nifty new coupé will offer customer’s BMW’s signature driving experience through a range of innovative driver assistance systems and BMW ConnectedDrive infotainment features.

Commenting on the vehicle’s imminent arrival, Mr. Tareq Naber, Senior Sales Manager, said: “The all-new BMW 2 Series Coupé is a car that delivers so much more to the customer in replacing its predecessor the BMW 1 Series Coupé. Through an enhanced Connected Drive experience as well as a completely new design and style – the vehicle will surely resonate well with our customers here in Jordan.”

The vehicle design is underlined by its specific front and rear end design, dynamically stretched lines and an almost 11-centimetre increase in body length over the BMW 1 Series Coupé. Lines tapering down dynamically towards the BMW kidney grille lend the front end of the BMW 2 Series Coupé a forward-surging presence. The modified contours of the headlight units narrow at their inner extremes, while a standard accent strip – or, if the optional bi-xenon lights are fitted, an LED accent light – cuts across the top of the hallmark BMW twin circular lights.

The side view of the BMW 2 Series Coupé sees signature brand features like a long bonnet, short overhangs, set-back passenger compartment and Hofmeister kink. The rear of the BMW 2 Series Coupé is a broad and powerful affair, an impression reinforced by the single-piece light units reaching far into the car’s flanks in the L-shape familiar from other BMW models. An unmistakable night design is provided by the likewise L-shaped LED rear light strips within the units.

For questions please contact:

Sarah Haddadin
VARCC – Arabian Communications
Tel: (+962) 6 4654824

Omar Halaseh
Abu Khader Automotive
Tel: (+962) 6 580-3606